Together with an in-house creative partner at Pageking, I developed several design concepts, from visual identity to web design. Both exploring a different tone and aesthetic direction. After presenting the options, one concept clearly stood out and was refined into the final design. The result reflects Marrit’s Scandinavian taste through a clean and balanced layout, with cobalt blue adding a touch of energy to the neutral base. The collaboration was smooth and inspiring, resulting in a website that truly feels like her own.